Meet our CEO

With over 35 years of experience in the performance sports industry, Roxanne Thew is the visionary force behind TFT Sports & Event Management. As the founder and CEO, Roxanne has dedicated her career to creating inclusive, empowering, and professionally run events that celebrate the talents of young Australians across dance, cheer, sportaerobics, and vocal performance.

Since establishing TFT in 2008 after purchasing Schoolaerobics in 2007,  Roxanne has overseen the growth of Schoolaerobics, and the introduction of  Dance⭐️, Glee!, and 100% Cheer with the Wim to provide performance sport competitors with a platform where all could share their passion and talent side by side.

Her leadership has transformed TFT into a national platform, engaging over 15,000 performances annually and offering structured pathways from regional showcases to national championships.

Beyond the stage, Roxanne is passionate about social impact. She actively participates in the Vinnies CEO Sleepout, raising awareness and funds to combat homelessness in Australia. Both personally and through TFT, Roxanne promotes the gesture of corporate philanthropy....the companies very mission statement being, to quote Winston Churchill, "We make a living by what we get, we make a life by what we give.

Her dedication to community service reflects the core values of TFT: empowerment, inclusivity, and heart. 

TFT stands for Time, Faith and Tenacity…. The 3 things Roxanne believes it takes to become a Champion. 

Roxanne’s unwavering commitment to nurturing young talent and fostering a love for performance continues to inspire thousands of students, educators, and families across the country